Open Pod: Blueraspberry 600 Puffs Distributor for Europe

For for Europe markets, we adjust the 600 Puffs curve so the Blueraspberry Open Pod reads bright on inhale and rounds off cleanly on exhale.

In flavor chemistry, Blueraspberry is defined by its blue raspberry top note and a blue raspberry and deep berry and tangy sugar body. The Open Pod captures this with a 600 Puffs delivery system.

Understanding the Blueraspberry profile helps retailers pitch it: lead with blue raspberry, close with the blue raspberry and deep berry and tangy sugar finish.